Hi,
Tejas here.
Do you want to build a directory product but also do something out of the box?
In this email, I will share with you 7 different types of directory products that you can build.
1. Free Listing Directory
All the listings are for free. It gets traffic organically and via social media; later, it is monetized via ads, sponsorships, and premium featured listings
Example: Yelp, Craigslist, PerksFlow
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2. Paid Directory (Gated content)
This one has valuable data/research. So it is gated, and it is behind a paywall.
Often priced one-time and/or recurring.
Example: Affiliate Corner, Nomads, NicheSiteMetrics.
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3. High-value Data Directory
- These directories have such high-value data that they enable APIs as their primary pricing model.
- Pay for programmatic access to integrate the data into their systems.
Example:- Quandl (Nasdaq Data Link), Flightaware
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4. Niche Directories
- Focused on specific industries or interests (e.g., local businesses, legal services).
- Monetized through targeted ads, subscriptions, or listing fees tailored to the niche audience.
Example:
- Avvo - Lawyer directory
- Zillow - Real estate listings
- RateMyProfessors - Niche directory for professor reviews
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5. User-Generated Content Directories
- Relies on community contributions (e.g., reviews, ratings, or listings). Monetized through ads, partnerships.
Example:- TripAdvisor, Glassdoor
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6. Marketplace Directories
- Connects buyers and sellers (e.g., product vendors or service providers).
- Revenue comes from transaction fees, listing fees, or commissions on sales through the platform.
Example: Etsy, Ebay, Fiverr
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7. Verified Listings Directory
- Provides curated, vetted entries for credibility (e.g., certified professionals or businesses).
- Charges for verification badges, subscriptions, or premium placement to maintain trust and quality.
Example:-
- Angi (Verified Contractors)
- Healthgrades - Vetted doctor listings
- BBB (Better Business Bureau) - Accredited business directory
Btw, here's a small blueprint now that you can follow:
- Choose any type of directory from above.
- Generate unique directory ideas with DirectoryIdeas.aiβ
- Start building out your directory with No-code or AIβ
Let me know if you have any questions. Reply to this email, I answer everyone.
See you in my next email.
Regards,
Tejas
Tools & resources I recommend: