Ideally, there are 2 primary ways you can make money through directory products.
- Keep it free, attract more traffic, and let others sponsor you + listing fees.
With the free version, there are even more possibilities for attracting traffic through pSEO (Programmatic SEO)
The more pages you have, the better it is.
Programmatic SEO approach is the best when it comes to free directories
P.S: I just recently launched a
free newsletter where I share
Directory Ideas every week.
- Gate your content/valuable data, charge $59-$599 depending on how valuable it is, and can be recurring or one-time.
You can even do a hybrid model too.
With Affiliate Corner, we actually priced it starting from $69 one-time to almost $129.
AOV (Average order value) was around $79.
Worked really well.
Also, one more thing: Try to see if thereβs a B2B angle to your directory.
Can charge higher fees + fetch higher valuation due to high AOV.
Some more ways to make money through directories:
- Premium Listings or Featured Placements
- Offer premium consulting service
- Affiliate links
- Sell advertising space
- API Access (If the data is really valuable)
- Branded products (related to the directory niche)
Let me know if you have any questions.
P.S. Last week, I also launched DirectoryIdeas.ai. You can generate unique, profitable directory ideas with insights in seconds.
I also made this walkthrough video on YouTube. Do check.
See you.
Regards,
Tejas
Tools & resources I recommend:
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